If you’ve ever wanted to make a change but found yourself getting stuck over and over again, it’s likely you have a few inner voices sabotaging your well-being and your goals.

Most of us are aware of our inner critic but we may be surprised to learn all the sneaky and clever ways it can show up.

In this article, I’ll introduce you to a few members of the “Inner Voice Committee” and share strategies on how to work with each one.

Alrighty, let’s dive in!

The Critic

Chair of the (negative) inner voice committee, in charge of looking for what’s wrong.


At first glance, this is may seem like an odd question. But it’s quite revealing as it relates to self-discovery.

If you’ve ever watched Runaway Bride (1999), you might recall the egg scene.

Egg Scene from Runaway Bride

After leaving three grooms at the altar, Maggie Carpenter (Julia Roberts) is labeled “the runaway bride.” Upon hearing about her fourth wedding, journalist Ike Graham (Richard Gere) interviews her former fiancés. When asked how she likes her eggs, one responds with “Scrambled, just like me.” and another with “Fried, just like me.”

In realizing she has no idea how she likes her…


Photo by Jon Tyson on Unsplash

So, what’s next?

If you’re at a career crossroad, this is the looming question that has taken over your headspace.

Of course, underneath this question, is a bigger question –––

What’s my purpose?

If you’re seeking the answer to this question, you’re likely asking it in the context of your career.

And that’s fair. Our careers play a role in giving our lives meaning. Our careers are often a reflection of our strengths, our values, our contributions.

We want our work to inspire us. We want that Simon-Sinek-kind-of-Why. We want a purpose that goes beyond ourselves.

Though, sometimes this desire for purpose can lead to what…


We all know the merits of being data-driven. But relying only on data means you miss out on leveraging the supercomputer-like system we’re all born with: intuition.

So what is intuition, anyway?

Intuition are insights your receive through your subconscious mind.

For context, think of your subconscious like a computer. And your conscious mind like a basic calculator. Your subconscious can process millions of bits of raw data at a time. Whereas your conscious mind can only take in a few inputs.

When you tap your intuition for information, an advanced process ensues.

Your subconscious takes data available in the present moment, and data stored…


First came the quality revolution of the 1990s. Then came the cheap revolution spurred by the digital economy of the early 2000s.

Today, we’re in the purpose revolution.

We’re seeking brands that reflect our values and guide us to self-actualization.

This means that quality, price, and features can only get your brand so far.

We’re looking for more than just a product. We want to be a part of a purpose greater than ourselves. This purpose is the compelling ‘why’ that goes beyond what you sell.

And this purpose is good for business.

Brands with purpose grow 2x faster. 63% of customers buy from brands that…


Curiosity opens doors to new opportunities, creates new possibilities, and guides us to live our lives to the fullest extent possible.

As someone who is curiously inclined, you lead with intuition and exploration.

You’re invigorated by learning and experiences. You delve deeply into topics that interest you, jump into new roles, and start projects with boundless energy.

Your exploratory path enables you to see fresh perspectives, generate creative ideas, and solve problems in interesting ways.


To craft a compelling pitch, think in threes.

1, 2, 3. Beginning, middle, and end. Ready, set, go. Know, like, trust. Gold, silver, bronze. Trilogies. The rule of thirds in photography. You get the gist.

For centuries, the human brain has been wired to think in threes. We gravitate towards threes because we like patterns, and it happens to take a minimum of three things to form a pattern.

According to Aristotle, there are three key elements of persuasion: ethos, pathos, and logos.

Inspired by this concept, I’ve come up with a three-part framework you can use when crafting your…

Dara Bu Elliott

Executive Coach / Startup Consultant exploring the art & science of holistic growth. — @darabelliott 🌊 San Francisco

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